86% of skin cancer is caused by UV Radiation meaning that almost all skin cancer is preventable
86% of skin cancer is caused by UV Radiation meaning that almost all skin cancer is preventable
86% of skin cancer is caused by UV Radiation meaning that almost all skin cancer is preventable
86% of skin cancer is caused by UV Radiation meaning that almost all skin cancer is preventable

Budweisers' goal was to be the most talked about brand during the Fifa World Cup 2022. So they created a newsroom for planned and reactive assets going out with 16 hours. Every. Single. Day
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Our role in the newsroom was creative/designer for creative approval of the content and acting as brand guardians on behalf of Budweiser. Alongside the amazing team in the newsroom, we churned great content from morning to night and our first Fifa World Cup at COPA90 was definitely one to remember
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We designed the voting CTA for IG stories and Twitter post for the fans of the world cup to vote for their Player of the Match.
The player would then have their photo taken by polaroid. In which the designers in the newsroom would place them into a template to then be sent out to markets.
64 Polaroids in total

A 15s cut down interview with the Player of the Match

Social engagement posts like these stamp card and content from fan watch parties
Just before the World Cup began FIFA a released the heartbreaking statement for Budweiser that they were no longer being sold in stadiums

